Saturday 2 July 2016

ENTREPRENEURIAL ORIENTATION AND INNOVATION OF SMALL AND MEDIUM ENTERPRISES IN KANO STATE, NIGERIA. .

This study investigates the role of entrepreneurial orientation in shaping firm innovative performance. A cross sectional survey using questionnaire was conducted on a sample of 261 manufacturing SMEs operating in Kano State, Nigeria. Pearson correlation and linear regression analyses were performed to analyze the data. The results indicate significant relationship between entrepreneurial orientation and firm innovation, and that among the dimensions of entrepreneurial orientation, pro activeness contributes most to innovation. Firms should therefore constantly evaluate the level of their entrepreneurial orientation in order to find out whether it is sufficiently adopted, and that they should concentrate on pro activeness. - See more at: 

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